Understanding the Network Marketing lead generation process is critical if you want to earn a full-time income from your network marketing efforts. In this article, you'll learn proven strategies you can use to generate more leads for your Network Marketing business.

Unlike other business ventures, many people enter network marketing without any prior business experience. This means they have little understanding of how to market and no knowledge of online lead generation techniques. If you fall into this category, don't worry because these skills are quite easily learned. Here are some tips you can use to start generating an endless supply of network marketing leads.

First, you need to set a clear and specific goal of how many leads you want to generate. What's the minimum number of leads you want to generate within a given time frame? 20 leads? 100 leads? 500 leads? Your goal should be motivating but it also has to be realistic for you, given your current level of ability. Setting an achievable goal will help you build confidence and you can use that confidence and momentum to carry you over to higher goals.

Your next step in your lead generation process is to set up a website where you can send traffic and acquire leads. Driving traffic to your website is a huge topic and is beyond the scope of this article, but some methods you can use are article marketing, Pay-Per-Click advertising, Search Engine Optimization (SEO) and Ezine advertising. Regardless of which methods you use, your website visitors should first arrive at a "squeeze page", or lead capture page. This type of page consists of a headline to grab the visitor's attention, a free gift to entice them to sign up, and an opt-in box where they can enter their email address in exchange for the free gift.

Once the person has subscribed to your list, you can send them emails first of all offering things of value, in order to gain their trust, before you introduce them to your business opportunity. You can use an autoresponder service like Aweber or Getresponse to send out pre-written email messages each time someone signs up to your list. In order to make the most out of these email promotions, you should alternate between sending out emails about your network marketing opportunity (promotional emails) and emails that only have useful information (content emails). The reason for this is that if the person feels like you're only looking to make money from them, then they'll unsubscribe from your list. If they see you as a trusted advisor, they'll be much more likely to stick around and eventually become a part of your downline or program.

Lastly, at the end of each month, you should analyze your lead generation results to find out if you've achieved your goals. This will let you know what's working for you and what's not working for you. For example, if you fall short of your goal, the problem could be that you're not generating enough traffic to your website or that your squeeze page needs a more attractive offer in order to persuade more people to sign up. Once you've established what's working and what's not, you make an appropriate goal for the next month and start generating more leads. This is how the most successful online network marketers run their businesses, and if you follow these tips consistently, you'll be joining their ranks soon.