Donald Trump recently purchased a network marketing company, formerly known as Ideal Health. Donald Trumps new network marketing company is called The Trump Network and it is due to officially launch very soon.

The network marketing industry is decades old and has created many millionaires in that time. It has also garnered itself a not-so-beautiful reputation in the minds of many. Some people still do not consider network marketing a valid business model at all.

Trumps very recent move into the network marketing industry and well-promoted launch will, without a doubt, create a new surge of interest back into this business. Todays economic conditions and jobs loss could also fuel a resurgence in the world of MLMs.

The following are four elements that Donald Trump and The Trump Network bring to the industry, the impact that should be expected and why.

Validity

Validity is "the state of being valid; sound, just, well-founded; having force, weight, or cogency". Although the MLM industry does not lack for respectable endorsements, what is lacking is an endorsement from a person whom many consider the epitome of modern-day business success. So, in this respect, Donald Trumps name and money invested in a network marketing business conveys to the world that participating in a network marketing/MLM business is a "sound, just and well-founded" decision. For the many that may be on the fence, giving thought to starting or restarting their own MLM business, this may be just enough to fire-up their engines.

Credibility

Credibility can be defined as - worthy of belief or confidence; trustworthy; capable of being believed; believable.

Very few personalities in America have had so much success in one industry that that success has propelled them to success in another. Governor Arnold?

Donald Trumps massive success in business combined with his success in television has made "The Donald" a household name. This, by itself, will cause many people to lend a new level of belief or confidence in what has been an industry very much lacking in that area.

Exposure = Reach + Frequecy

In the world of marketing and advertising the concept of "exposure" is actually broken up into two categories. Reach is essentially 'how far your message goes' and Frequency is 'the number of times it goes there'.

Reach: to succeed in making contact with, influencing, impressing, interesting, convincing.

There is very little doubt that Donald Trump will not fail to utilize both his stature, popularity and his money to 'make contact with, impress, interest or convince' as many people as he possibly can that network marketing and more specifically The Trump Network, is what everyone should do to earn more money.

Frequency

Frequency is simply: rate of occurrence. Most people have been "hit up" by the family member with an MLM of some sort. And many have left a bad taste. Donald Trumps venture into this industry will, in my opinion, do more than just clear out the bad after-taste that has been lingering.

The introduction of the Trump Network while stepping up the frequency by itself will also, by clearing away any bad after-taste from "Uncle Joe's Wacky Pyramid Scheme", create a climate that welcomes an increased rate of exposure to virtually any MLM business venture.

When we step back and take a sober and unbiased look at the economic landscape today, the picture, although improving in some areas, continues to look bleak for many Americans. This is exactly why more than ONE MILLION Americans search the web 

every single month looking for ideas on 'how to make money from the internet'. This intense, widespread desire and need for "other" income combined with the Donald Trump and Trump Network name will most likely fuel an unprecedented growth wave in the network marketing industry in the very near future.

No one looses anything if I am wrong. But if I am right, there could be a lot of money made by the individuals positioned properly to take advantage of this rebirth of network marketing.